With Dream Impact’s goal to drive a purpose-driven, conscious ecosystem where everyone can be a part of a world-changing movement to develop and support businesses for social impact, we created a rebranding strategy with the stakeholders through a series of interviews, workshops and insight studies. We also redesigned the co-working hub’s visual identity, from logo, stationery, visual templates to consultation for interior design. Besides a holistic visual identity system, we supplemented extra photo guidelines and hands-on workshops and tutorials to assist the Dream Impact marketing team, giving them the ownership and knowledge to take matters into their own hands.
/ CLIENT /
/ SCOPE /
BRAND STRATEGY / VISUAL IDENTITY / BRAND GUIDELINE / CONCEPT & ART DIRECTION / LAYOUT & DESIGN / COLLATERAL / PRINT / ENVIRONMENTAL GRAPHICS / TRAINING WORKSHOP